Commercial digital signage like a digital standee offers brands a means to deliver critical information about their products or services using high-quality photos.
As customers’ interest in print ads continues to dwindle, this new technology gives you an edge over your competitors.
With a digital standee, you get to advertise, engage your audience, and monitor the performance of the advertising media.
What is a Digital Standee?
A digital standee is an interactive digital kiosk that improves user experience, making it great for businesses looking to bring life into their commercial environments.
With a built-in media player or attached USB drive and glass reinforced with scratch-proof protection, they can display images in high resolution for a realistic viewing experience.
The self-service kiosks are convenient, offer a range of connectivity options, are visually appealing, cost-effective, increase engagement, and give users information easily.
Features & Benefits of a Digital Standee
Digital standees are the intersection of the digital worlds, informing, entertaining, educating, and communicating with customers.
This makes digital signage Malaysia a brilliant addition to any company regardless of the products and services they sell.
Free-standing digital signage brings endless benefits to your physical space, as is evident from these 55” multi-touch interactive ultra-slim standees installed in Amway.
Let us explore some of the key features of the free-standing digital interactive kiosk and the benefits it brings to businesses:
1. Free-standing and Lightweight
The free-standing kiosks are space-saving and easily deployable.
You can quickly move your displays from one place to another because they’re portable.
This way, you’re always in sync with the ever-changing needs of your target audience by changing the arrangement of your store.
2. Built-In Media Player
Digital standees feature reliable built-in shock-resistant media players that support photo and video playback.
A built-in media player allows videos and images to be saved and displayed directly from the attached USB drive.
The digital signage player makes it easy to set customized media content using simple auto-on/off scheduling solutions, as long as you have a functional content management software.
3. Bright and Visually Dynamic
A digital signage display is customizable to display attention-grabbing content that’s sure to be seen by the target audience.
High-quality photos and striking visuals on the screen ultimately increase dwell time, giving them an edge over other forms of advertising.
The high-resolution display panels used in digital signage advertising are also easy to control and modify.
Their high refresh rates make for a smooth and realistic viewing experience.
These characteristics make them an ideal avenue for showcasing brands, ultimately driving sales and boosting profits.
You can use your content management software to create, schedule and queue videos to be played on the free-standing screen.
4. Available Double-Sided
Double-sided digital standees are usually equipped with two digital screens. This translates to double ad exposure hence increased reach and visibility.
The audience on both sides of the standee gets the correct information that convinces them to make a purchase.
Target people who are more likely to become actual customers.
5. Durable and Long Lasting
Digital standees are made using industrial standard scratch-proof protection glass for durable performance.
Aside from scratch-proof protection, the digital screens’ surfaces can also withstand high temperatures. This will keep them in one piece in case there’s a fire or if they’re vandalized.
That way, you won’t need to keep replacing your standees after every few months as that can be pretty costly.
6. Very Customizable
Have your advertising digital standee built and customized to create the most suitable solution that best suits your needs to display dynamic and eye-catching content.
You can turn your digital display signage into self-service kiosks, promotion displays, information/wayfinding kiosks, etc. Just settle for what works for you and your brand.
7. Cost-Efficient
Digital signage solutions eliminate the need for printing materials such as traditional posters, brochures, and menu boards.
Hence there’s no need for added paper waste or other extra expenses such as printers or ink.
Companies also cut costs related to logistics and storage of the advertising materials. This also saves time.
Interactive Digital Standees in Modern Buildings
Digital standees are such a powerful tool because they can be implemented in countless ways.
Various companies worldwide use this technology in their stores to meet their customers’ unique demands.
Businesses looking for digital signage software are highly encouraged to try these smart touch options.
When you invest in digital signage you’ll start to reap its benefits.
In today’s modern buildings, interactive standee kiosks are almost everywhere. Here are two examples of how these digital kiosks are being used in Malaysia.
- Intelligent Wayfinding & Directory Systems
This digital signage system Malaysia helps people find their way in new territories where they could easily get lost.
- Digital Signage with Temperature Check Systems
These thermal scanners can accurately measure temperatures for people getting in and out of buildings.
Best Digital Standees by Rev Interactive
1. Multi-Touch Interactive Ultra Slim Standee
The sleek multi-touch interactive ultra-slim digital standee is bound to attract an audience.
What makes them even more fantastic is their incredible clarity and vivid color.
The multi-touch screen is ideal for placement in retail stores, hospitals, airports, office buildings, or anywhere where content should be presented with the utmost clarity.
2. Double-Sided Kiosk
These multi-user double-sided kiosks with interactive displays on both the front and back sides.
This free-standing digital standee with built-in media player is the perfect medium to promote brand awareness because your ad’s exposure is being doubled.
You will catch more pedestrian attention and thus increase customer engagement with these double-sided screens.
They can provide a realistic viewing experience and are ideal in areas with high foot traffic, such as hotel lobbies or shopping malls.
3. Tablet Mode Standee
The free-standing tablet mode standee is fantastic for smart home projects like luxury bungalows.
The standee helps centralize all smart home systems, making it easy for you to have control under a single platform.
Regardless of where you are, you can still schedule and automate functions such as lighting, music, curtain opening/closing, etc., from your tablet or smartphone.
Some of these systems are equipped with a face recognition system to make them easy to use.
Takeaway
Businesses that leverage the power and full range of smart marketing solutions reap so many benefits.
So it’s about time you start planning to become more technology-oriented, and consider installing a free-standing digital kiosk on your business premise.
As a trusted digital signage supplier in Malaysia, Rev Interactive will make your business stand out now and in the future.
Apart from standees, numerous types of digital signage products can work for your business, such as an LED display, video walls, digital menu boards, and window displays.
Visit Rev Interactive to see the numerous available gateway options that allow businesses to communicate directly with their customers!
